SPA & WELLNESS
A Refreshing Take on Health and Wellness
Boost Spa at Lido House Hotel
In order to support the Lido House brand and offer the Newport Beach customer a distinct spa experience, Epiphany developed the positioning statement, name and logo for Boost Spa, a place where natural botanicals combine with cutting-edge technology to spark vitality.
SPA EDEN ROC
Spa Eden Roc is the spa located within the historic Eden Roc hotel in Miami Beach, Florida. As part of the brand repositioning initiative for the entire hotel (as it dropped its flag from a Marriott Renaissance to a new independent offering), Epiphany also developed the core brand elements for the spa, including its logo, positioning statement and new suite of marketing materials.
As the agency of record for the entire Montage collection of properties, Epiphany is also responsible for the Spa Montage corporate brand and the individual marketing for each destination spa.
THE SPA AT HILTON DENVER INVERNESS
The Spa at Hilton Denver Inverness (formerly The Inverness Hotel) is located in Englewood, Colorado. To increase ancillary spend among hotel guests and increase local business, Epiphany was contracted to develop a marketing program for the spa which included the creation of a local spa membership program and new suite of marketing materials.
VISTA BLUE SPA
Vista Blue Spa is the spa located within Monterey Plaza Hotel in Monterey, California. To increase ancillary spend among hotel guests and increase local business, Epiphany was contracted to update the spa’s creative platform.
WELL & BEING
Well & Being is an innovative approach to health and wellness available at select luxury resorts around the country. Epiphany was hired to refine the brand’s strategy to clarify consumer understanding of the offering and to provide creative services to support acquisition initiatives and strategic guidance as the brand continues to expand.